Polaroid NOW User manual

Brand: Polaroid

Model: NOW

Type: User manual

Polaroid NOW: Capture life's moments with vibrant instant photos. Its autofocus lens ensures sharp results, while the flash and self-timer features add versatility. Unleash your creativity with double exposure and exposure compensation modes. Easily charge via Micro USB and enjoy up to 15 film packs on a single charge. Preserve your memories instantly with Polaroid NOW.

5 Getting started

5 Howtotakeyourrstphoto

6 TipsForMakingGreatPhotos

6 Specialfeatures

7 Charging

7 Cleaning

8 Troubleshooting

9 CustomerSupport

9 Warranty

9 Technicalspecications

10 Safetyinformation

User Manual

Polaroid

Now

The Polaroid Now catches life as you live

it. Our autofocus camera gives you great

quality photos wherever the moment takes

you. In this manual we will take you through

everything you need to know; from how to

take your rst Polaroid photograph to support

if you ever need it, so can get the most out of

your new Polaroid camera.

 ShutterButton

Lens

 Flash

 Viewnder

 Self-timer&DoubleExposure

 FilmDoorButton

 FlashON|OFFButton

 ON|OFFButton

 FilmCounterLED

 NeckStrapLoop

 BatteryLevelIndicator

Display This means:

Unlit → Cameraisoff

0 → Nolm

1 → Onephotoremaining

2 → Twophotosremaining

3 → Threephotosremaining

4 → Fourphotosremaining

5 → Fivephotosremaining

6 → Sixphotosremaining

7 → Sevenphotosremaining

8 → Eightphotosremaining

- → Darkslideisinside

Film Counter Display

Display This means:

(ashing) → Exposure1ofDouble

Exposure

(ashing) → Exposure2ofDouble

Exposure

d o o r → FilmProcessingUnitdoor

isopen

L → Lensselectfailure

c → Objecttooclose

(ashing5x) → BatteryLow

→ Ejectlmanimation

→ EVTrim+½EV

→ EVTrimNormal

→ EVTrim-½EV

Getting Started

1. Open the Polaroid Now box and check that

you have everything you need:

01 PolaroidNowCamera

02 MicroUSBChargingCable

03 QuickStartGuide

04 CameraNeckStrap

2. Charge your camera

ThePolaroidNowwon’tbefullycharged

straightoutofthebox,soyouwillneedto

chargeittogetstarted.PlugtheMicroUSB

sideofthecableintothesideofthecamera

andtheUSBsideintoyourUSBcharging

adapter.ThebatterylevelindicatorLEDnext

totheMicroUSBslotwillashredwhilethe

cameraispluggedinandcharging.Itwillturn

offoncethecameraisfullycharged.

Afullchargeusuallytakesabout2hours

throughawallsocketwithaUSBpower

adapter.Afully-chargedPolaroidNowwill

haveenoughpowertoshoot15packsoflm,

dependingonusage.Remembertoturnoff

thePolaroidNowafterusetosavebatterylife.

3. Attach your neck strap

4. Find your instant lm

ThePolaroidNowusesi-Typeand600instant

lm.GetthaticonicPolaroidframeincolor,

blackandwhite,orwithourspecialedition

frames.Findyournextlmhere,thenyou’re

readytotakeyourrstPolaroidphotograph.

How To Take

Your First Photo

1. Turn on the Polaroid Now camera

PresstheON|OFFbuttonfor½asecond.

Thelmcounterdisplaywillshowthe

number‘0’becausethereiscurrentlyno

lminthecamera.

2. Insert your lm pack

Pushthelmdoorbuttontoopenthelmdoor,

theninsertthelmpackintolmchamberof

yourcamera.Pushthelmpackallthewayin

withthedarkslidefacingupandthetabfacing

towardyou.Closethelmdoor.Thedarkslide

willeject.Removethedarkslideandallow

thelmshieldtorollbackin.Thisshieldis

designedtoprotectimagesfromlightasthey

develop,sodon’tremoveit.Ifthedarkslidehas

notejected,removethelmpackandre-insert

ittomakesureitispushedallthewayintothe

backofthecamera.

Werecommendusingi-Typelmas

thecameraisoptimizedforusewiththis

particularlm.

Tomakesurethecameraalwaysdisplays

therightlmcount,alwaysnishthelmpack

beforeinsertinganewone.Ifyoudecideto

switchpacksanyway,beawarethatonephoto

willbewastedasitwillbeexposedtolight.

That’swhyeverypackhasadarkslide.

3. Set the ash mode

Inanysituationwhereyouarenotshootingin

bright,directsunlight,werecommendusing

theashtoachievethebestshots.That’swhy

theashwilltriggerbydefaulteverytimeyou

usethePolaroidNow.

Shootingwithouttheashcangiveyou

somebeautifulresultsaswell,butremember

youneedanothersourceoflighttomakesure

yourphotowillturnout.Toshootwithout

theash,presstheashbuttonontheback

panelonce.

Aftertakingthephototheashwillbe

reenabled.Todisabletheashuntilyou

poweroffthecamera,doublepressthe

ashbutton.

4. Position yourself

Makesureyouareatleast55cm(1.8ft)away

fromyoursubject.

5. Aim at your subject

ThePolaroidNowusesaviewnderlocated

ontheleftsideofthelensbarrel.Toaimat

yoursubject,simplyalignyoureyewiththe

viewnderbarrelandusetheimageyousee

tocomposeyourshot.

6. Press the shutter button

Presstheshutterbuttontotakeyourphoto.

Thephotowillbeejectedfromtheslotat

thefrontofthecameraassoonasyouletgo

oftheshutterbutton.Youwillseethatthe

photowillbecoveredwithalmshieldto

protectitfromlight.

7. Remove the photo

Gentlyliftthelmshieldsoitrollsbackintothe

camera.Removethephotoandplaceitface

downtocontinueshieldingitfromlightasit

develops.Don’tshakeit!Checkthebackofyour

lmpacketforthecorrectdevelopingtimes.

8. Turn the camera off

PresstheON|OFFbuttonfor½asecondto

turnoffthePolaroidNow.

Tips For Making

Great Photos

Natural light

Lightisyourbestfriendwhenitcomesto

instantphotograph,sowerecommendto

alwaysusetheash.However,onasunnyday

outdoors,youdon’tneedtouseyourashat

all.Makesurenottoshoottowardsthesun,

shootwiththesunbehindyouinstead,facing

yoursubjectdirectlyorside-on,togiveyou

abrightandclearpicturewithoutshadowon

yoursubject.Forthebestresultswithoutthe

ash,themostimportantthingtoremember

istokeepyourcameraassteadyaspossible.

Forexample,byholdingyourcamerawithboth

handsandputtingyourelbowsonatable.

Framing

Beawarethatyourphotowillnotexactly

reectwhatyouseethroughtheviewnder.For

subjectscloserthan1.2m(3.93ft)youshould

adjustyouraimslightlyupandtotheleft.

Composition

It’spossibletochangethephotocomposition

afterfocusingonyoursubject.Theshutter

buttonhastwopositions.Firsthalf-pressthe

shutterbutton,thenchangethecomposition

andfullypresstotakethephoto.

Special Features

Self-Timer

Getyourselfinthephotographwiththeself-

timer.Taptheself-timerbuttononce.TheLED

willlightuporange,indicatingthattheself-timer

isactivated.Onceyouhaveframedyourphoto,

presstheshutterbutton.TheorangeLEDwill

blinktoindicatetheself-timercountdown.You

have9secondsbeforethephotoistaken.

Charging

AbovetheMicroUSBslotsitsthebatterylevel

indicatorLEDtoletyouknowwhatyourbattery

levelis.Tocheckthecamera’sbatterylevel,

turnthecameraonandlookatthebatterylevel

indicatorLEDinrelationtothistable.

BatteryLevel

IndicatorLED Thismeans:

NoLight → Cameraisoff

Green → Charged

(Enoughfor15packsoflm)

Orange → Mediumbattery

(Enoughfor1packoflm)

Red → Low battery

Tochargethecamera,insertthechargingcable

intotheMicroUSBslot.Onceyoudothat,the

LEDlightwillletyouknowhowmuchcharge

youhaveremaining.

BatteryLevel

IndicatorLED Thismeans:

NoLight → Cameraisfullycharged

Green →

Charging,batteryalmostfull

Orange →

Charging,batteryishalffull

Red → Charging,batteryislow

Cleaning

Tocleanthelens,useamicrobercloth

designedforthatpurpose.Thiswillensure

thatyoudonotscratchthelensorleave

behindanystrandsthatmayimpactthe

qualityofyourphotos.

Spottedmarksonyourphotographs?

Dirtyrollerscouldbeoneofthereasons.

WhenyoutakeaPolaroidphotograph,the

lmgoesthroughtwometalrollers.Thisis

wherethedeveloperpasteisspreadbetween

thenegativeandpositivecomponentsofthe

photobeforeitexitsthroughthelmdoor.

Iftheserollersaredirtyorjustalittleuneven,

thechemistrywillnotspreadevenlyacross

thephotographandyougetsmallmarks.

Tomakeself-timerphotoswithoutash,

rstactivatetheself-timer,thenpressthe

ashbutton.

Ifyouchangeyourmind,youcancancel

theself-timerbypressingtheself-timer

buttonagain.

Double Exposure

Expressyourselfinmorewaysthanone

withtheDoubleExposurefeature,which

allowsyoutocombinetwoimagesinone

photo.Presstheself-timerbuttontwiceto

enabledoubleexposuremode.Thedisplay

willash‘1’untiltherstshotistaken,then

ash‘2’untilthesecondshotistaken.

Flash

Doubletaptodisableashuntilthecamerais

poweredoff.

Exposure compensation (Trim EV)

Forthemoreexperiencedphotographers,

thecamerahasanexposurecompensation

mode.Thismodeallowsyoutomakeyour

photobrighterordarker.Thismightbeto

intentionallyunder-orover-expose,orcould

betocompensateforsceneswithatypical

distributionoflightanddarkelements,such

asalandscapewithabrightskyorsubject

withacontrastingbackground.

+½EVand-½EVsettingsareavailable

whichmakeyourphotosslightlybrighter

ordarkerrespectively.ToaccesstheTrim

EVmode,holdtheashbuttondownfor

onesecond.Asmalllinewillappearinthe

display.Tappingtheashbuttoncycles

through+½EV→NormalEV→-½EV.When

youhavechosenyourEVsetting,press

theshutterbuttonasyounormallywould.

Remember:theashisonduringthistime

unlessyouturneditoffpreviously.After

twoseconds,thescreenwillalternate

displayingthelmcountandEVsetting.

Tocleantherollers,openthelmdoor

compartmentofthecamera(thelmcan

remaininthecamerawhilecleaning)and

grabasoft,dampcloth.Rotatetherollers

byturningtheblackplasticgearonthe

bottomleftandwipetheclothacrossthe

rollersastheymove.Makesuretherollers

aredrybeforeyouuseyourcameraagain.

Werecommendthatyouchecktherollers

betweeneverypackoflm,andcleanthem

every2-3packseveniftheylookperfectly

clean.

Troubleshooting

1. My Polaroid Now won’t eject my photo

or darkslide.

MakesureyourPolaroidNowcamerais

charged.Thecamera’sbatterylevelindicator

LEDwillblinkredifitdoesn’thaveenough

chargetooperate.Ifthisisthecase,you

shouldrechargeyourcamerathentryagain.

Stillhavingtrouble?Checkhowmany

photosyouhaveleft.Holddownthepower

buttonfortwosecondsandthelmcounter

displaywillindicatehowmanyshotsyou

haveleftinthelmpack.IftheLEDshows‘0’

thismeansthattherearenoshotsleftinthe

lmpack.

2. The ash doesn’t re when I take a photo.

ThePolaroidNowautomaticallyturnsthe

ashonwhenyoupoweronthecamera.

Ifit’snotring,presstheashbuttononce

untilyouseethelightningboltilluminate.

Whentakingphotosmakesureyoudon’t

accidentallypresstheashbutton.

3. My photo turned out too dark.

Polaroidcameraslovelight,sothemorelight

youhavethebetter.

Makesureyouarenotshootingtowards

thesun.Whenshootingtowardssunlight,

theexcessivelightmaycausethecamerato

overcompensatewhenexposingtheimage,

creatinganimagethatistoodarktoexpose

yoursubjectproperly.

Ifyou’retakingphotosinsideandyou

don’twanttousetheash,makesureyou

ndanotherlightsource–orusetheash.

Theashisalsousefulatnight-time,dusk,

andcloudydays.

4. My photo turned out blurry or fuzzy.

Makesureyouareatleast55cm(1.8ft)away

fromyoursubject.Whenshooting,makesure

youholdthecamerasteady,especiallyin

lowlightconditions,andhaveastronglight

sourcetoilluminateyoursubject.

5. The lm counter display shows the wrong

number.

Thedisplayresetsto‘8’everytimeacassette

isinserted.Ifapart-usedcassetteisinserted,

thecamerawilldisplay‘8’andcountdownas

eachphotoistaken.Whenyounextinserta

fulllmpack,thecounterwillcorrectlyshow

8remainingphotos.

6. I took the rst shot of a double exposure

photo, but I changed my mind.

Switchoffyourcamera,pressandholddown

theshutterbutton.Switchonthecamera

againandthelmcountwilldisplay“-”.

Continuetoholdtheshutterbuttonforover

10secondsuntilthelmisejected.

Can’tndwhatyou’relookingfor?

Browseourfrequentlyaskedquestions.

Customer Support

We’reheretohelp.

Getintouchusingthedetailsbelow.

USA/Canada

[email protected]

+12122193254

Europe/Rest of World

[email protected]

00 800 577 01500

Impossible B.V.

P.O.Box242

7500AEEnschede

TheNetherlands

Formoredetailedandup-to-dateinformation,

visitpolaroid.com/help.

Warranty

YoucanndthewarrantyforthePolaroid

Nowhere:polaroid.com/warranty

Technical Specications

General

Dimensions

150mm(L)×111.2mm(W)×94mm(H)

Weight

445grams(withoutlmpack)

OperatingTemperature

40–108°F/4–42°C,5–90%relativehumidity

CompatibleFilm

Polaroidi-Typeand600lminbothcolorand

black&white,includingspecialeditions.

Battery

Highperformancelithium-ionbattery,

750mAh,3.7Vnominalvoltage,2.775Wh

Materials

Outershells

Polycarbonate+ABSplastics

Lens

Opticalgradepolycarbonatelens,coated

Shuttersystem

Customdesignusingprecisionstepmotor

Optical System

Lens

Fixedfocuslens

Focallength

Standardlens:103mm

Portraitlens:95mm

Fieldofview

41°vertical,40°horizontal

Flash System

Vacuumdischargetubestrobe

Safety Information

Camera

• Caution:riskofelectricshock.

• Donotopenordisassemblethe

motorizedrollersystem.

• Donotdisassemblethedevice.Incorrect

reassemblycancauseelectricalshockif

thedeviceisusedagain.

• Donotimmersethedeviceinwateror

otheruids.

• Donotoperatethedeviceinahigh

humidityenvironmentorverydusty

environments.

• Donotattempttotamperwith,adjust

orremovethebatteryand/orthe

electronicslocatedinsidethecamera.

• Donotattempttoremovethedoor

itself,asitisconnectedtothebody

ofthedevice.Doingsoisunsafe,will

likelydamageyourdevice,andwillvoid

yourwarranty.

• Donotinsertmetalobjectsintothedevice.

• Donotinsertanyobjectsintothe

rollersorgears.

• Keepsmallchildrenandinfantsaway

fromthedevicetoavoidthembeing

injuredbythedevice’smovingparts.

• Donotuseorstorethedevicenearany

heatsourceoranytypeofequipment

thatgeneratesheat,includingstereo

ampliers.

• Donotusethedevicenearammable

orexplosivegases.

• Donotchargethedeviceifyounotice

anyunusualodors,noiseorsmoke.

• Donotattempttodisassemblethe

lm’sbatteryormodifyitinanyway

(ifusing600typelm).Ifbatteryuid

getsinyoureyes,immediatelyrinse

youreyeswithfresh,coldrunning

water,andseekmedicalattention

immediately.

• Donotcovertheash.

Battery & Charger

• Thisdeviceusesacustomlithium-ion

batterythatisnon-removableand

mountedinsidethecamerabody.

• Noothertypeofbatterycanbeused.

Batteryreplacementcanonlybedone

byauthorizedservicecenters.The

batterywillprovidemanyyearsof

serviceifproperlyused.

• Powerconsumptionvariesdepending

ontheenvironmentthedeviceisused

inandhowthedevicehasbeenstored.

Usedimmediatelyafterfullcharge,the

batterywillpowertheprocessingofup

to15lmpackswithashexposures.

Duetothehighenergyrequirementsof

theash,werecommendchargingthe

camerafullybeforeeverysessionfor

bestresults.

• Oncethebatteryenergylevelfalls

belowacertainlevel,thedevicewill

nolongerprocesslm.ThebatteryLED

willblinkandsignalwhenitneedsto

berecharged.Thisistoavoidaphoto

gettingstuckasitisbeingprocessed

throughtherollersystem.

• Therechargeablebatteryisnotfully

chargedatthetimeofpurchase.

ChargethebatteryfullywiththeUSB

chargingcableprovided.Thisusually

takes1-2hours(canvarydepending

onusage).

• Thesuppliedbatterychargingcable

hasbeentestedtoworkwiththe

AppleiPhonepoweradaptors.While

itcanbeusedinotherUSBportse.g.

computer,USBpoweradaptors,TVs,

carsetc.,correctoperationcannotbe

guaranteed.

• Whenthedeviceisnolongerinuse,

pleaserecycleitproperly.

Usage Environment

• Toprotectthehigh-precision

technologycontainedinthisdevice,

neverleavethecamerainthefollowing

environmentsforextendedperiodsof

time:hightemperature(+42°C/108°F),

highhumidity,placeswithextreme

changesintemperature(hotand

cold),directsunlight,sandyordusty

environmentssuchasbeaches,damp

places,orplaceswithstrongvibrations.

• Donotdropthedeviceorsubjectit

tosevereshocksorvibrations.

• Donotpush,pullorpressonthelens.

Compliance

ImportantdirectionsforusingLithium–

IonBatteries:

1.Donotthrowintore.

2.Donotshortcircuit.

3.Donotdisassemble.

4.Donotcontinuetousewhendamaged.

5.Disposecorrectlyafteruse.

6.Keepawayfromwater.

EU Declaration of Conformity

Hereby,ImpossibleB.V.declaresthat

thePolaroidNowanaloginstantcamera

isincompliancewiththeessential

requirementsoftheElectromagnetic

CompatibilityDirective(2014/30/EU),

LowVoltageDirective(2014/35/EU)

andRoHsDirective(2011/65/EU)and

otherrelevantprovisions,whenused

foritsintendedpurpose.

FCC Compliance Statement

ThisdevicecomplieswithPart15ofthe

FCCRules.Operationissubjecttothe

followingtwoconditions:(1)thisdevice

maynotcauseharmfulinterference,

and(2)thisdevicemustacceptany

interferencereceived,including

interferencethatmaycauseundesired

operation.

Caution theuseriscautionedthat

changesormodicationsnotexpressly

approvedbythepartyresponsible

forcompliancecouldvoidtheuser’s

authoritytooperatetheequipment.

Thisequipmentmustnotbeco-located

oroperatedinconjunctionwithanyother

antennaortransmitter.

Note Thisequipmenthasbeen

testedandfoundtocomplywiththe

limitsforaClassBdigitaldevice,

pursuanttopart15oftheFCCrules.

Theselimitsaredesignedtoprovide

reasonableprotectionagainstharmful

interferenceinaresidentialinstallation.

Thisequipmentgenerates,usesandcan

radiateradiofrequencyenergyand,if

notinstalledandusedinaccordance

withtheinstructions,maycauseharmful

interferencetoradiocommunications.

However,thereisnoguaranteethat

interferencewillnotoccurinaparticular

installation.Ifthisequipmentdoescause

harmfulinterferencetoradioortelevision

reception,whichcanbedetermined

byturningtheequipmentoffandon,

theuserisencouragedtotrytocorrect

theinterferencebyoneormoreofthe

followingmeasures:

- Reorientorrelocatethereceiving

antenna.

- Increasetheseparationbetweenthe

equipmentandreceiver.

- Connecttheequipmentintoanoutlet

onacircuitdifferentfromthattowhich

thereceiverisconnected.

- Consultthedealeroranexperienced

radio/TVtechnicianforhelp.

ThisequipmentcomplieswithFCC

radiationexposurelimitssetforthforan

uncontrolledenvironment.Endusermust

followthespecicoperatinginstructions

forsatisfyingRFexposurecompliance.

Industry Canada (IC)

Thisdevicecomplieswithpart15ofthe

FCCRuleandIndustryCanadalicense–

exemptRSSstandard(s).Operationis

subjecttothefollowingtwoconditions:

(1)Thisdevicemaynotcauseharmful

interference,and(2)thisdevicemust

acceptanyinterferencereceived,

includinginterferencethatmaycause

undesiredoperation.

Leprésentappareilestconformeaux

CNRd’IndustrieCanadaapplicables

auxappareilsradioexemptsdelicence.

L’exploitationestautoriséeauxdeux

conditionssuivantes:(1)l’appareilne

doitpasproduiredebrouillage,et(2)

l’utilisateurd’appareildoitacceptertout

brouillageradioélectriquesubi,même

silebrouillageestsusceptibled’en

compromettrelefonctionnement.

Thesymbolmeansthataccording

tolocallawsandregulationsyour

productshouldbedisposedof

separatelyfromhouseholdwaste.When

thisproductreachesitsendoflife,take

ittoacollectionpointdesignatedbylocal

authorities.Somecollectionpoints

acceptproductsforfree.Theseparate

collectionandrecyclingofyourproduct

atthetimeofdisposalwillhelpconserve

naturalresourcesandensurethatitis

recycledinamannerthatprotectshuman

healthandtheenvironment.

Impossible B.V.

P.O. Box 242

7500 AE Enschede

The Netherlands

End of life disposal warning: When the product has come to the end of life, dispose of it in

accordance with local regulations. This product is subject to the EU directive 202/96/EC

on Waste Electrical and Electronic Equipment (WEEE) and should not be disposed as unsorted

municipal waste.

Version 2.0 - 03/2020

Manufactured in China. This product is distributed and sold by Impossible B.V., P.O. Box 242,

7500 AE Enschede, The Netherlands and its wholly owned subsidiaries. Polaroid, Polaroid Color

Spectrum, Polaroid Classic Border Logo and Phone to Polaroid are trademarks of PLR IP Holdings,

LLC, used under license. PLR IP Holdings, LLC, does not manufacture this product or provide any

manufacturer’s warranty or support.

Polaroid NOW User manual

Polaroid NOW User manual

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