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C7 Rosso Corsa COSC Limited Edition
After months, sometimes years, of developing a watch, it’s a hugely
gratifying feeling when your customers immediately connect with a
new release.
So when the rst iteration of our C7 Rapide Day Date COSC Limited
Edition raced out of our stockroom at a rate similar to that of an F1
car hitting top speed, we knew we had to produce another – and this
time, we had an idea that would create a watch just as special as its
predecessor.
Following in the footsteps of an earlier CW classic, this new 200-piece
Day Date emerges from its paint workshop decorated in Rosso Corsa,
or Italian Racing Red, colours. Initially selected by an early form of
the FIA (International Automobile Federation) as Italy’s national
racing colour in the 1920s, Rosso Corsa has become ingrained in
popular culture as being synonymous with the output of legendary
companies including Alfa Romeo, Maserati and Ferrari.
It’s the perfect addition to any motorsport watch, but in this C7,
it makes even more sense. With its dial and bezel both resplendent
in this rich red hue – a throwback to our C70 Rosso Corsa 1921
Chronometer, whose dial colour drew such praise it became
our foundation going forward – they perfectly match the matte
aluminium case band present as part of our Rapide Collection’s
striking four-piece case.
Inside the Rosso Corsa, an ETA 2836 movement provides a titular
day date complication, as well as chronometer-certied timekeeping
present in only 6% of all Swiss-made watches. In a lifestyle where
looking good is just as crucial as what features under the bonnet,
the C7 Rosso Corsa COSC Limited Edition is a watch that excels on
all levels.
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