“I have always acted according to
the principle that it is better to lose
money than trust. The integrity of my
promises, the belief in the value of my
products and in my word of honour have always
had a higher priority to me than a transitory profit.”
Robert Bosch, 1921
For over 125 years, the Bosch
name has been synonymous with
engineering excellence. Our home
appliances are renowned for their
quality, reliability and performance
which derives from our inherent,
unflagging commitment and the
painstaking thoroughness with which
every unit is made. As you would
expect from German engineering,
there are no gimmicks or frills with
our products – just pure, clean lines
and beautiful, functional simplicity
that will enhance any kitchen.
For the third year running, Bosch
won the prestigious Best Home
Appliance Brand in the Which?
Awards 2013. Our success in 2013
was the fourth time in five years
we have won this coveted Which?
Award that independently recognizes
Bosch’s outstanding quality and
customer experience.
The values that shaped Robert
Bosch’s vision for his new company
in 1886 are the same principles that
guide the business today; never lose
the trust of your customers, look
after your staff and partners and
change things for the better. It’s what
has kept Bosch at the forefront of the
home appliance industry and what
will keep it there in the future.
Bosch is a Superbrand – and that’s
official! Over 1,200 brands were
independently scored for quality,
reliability and distinctiveness and
Bosch came 11th overall. The
result not only puts Bosch on the
prestigious Superbrands list for
2014, but also endorses the brand’s
reputation and provides additional
reassurance when choosing Bosch.
Karl has devoted his working
life to Bosch and has helped
us design new products,
develop new technologies
and ensure that feedback
from customers continues
to help shape our products
of the future.
His detailed knowledge
of our products and long
experience can now, for the
first time, be accessed by
customers who are looking
to purchase a new appliance.
In each section throughout
this brochure – home
laundry, dishwashers
and refrigeration –
Karl has written a useful
Q&A guide that identifies
the most important factors
you should consider when
purchasing a new appliance.
Who are Bosch?
Meet Karl…
…the Bosch Engineer